Tuesday, October 22, 2013

Understanding Listen & Count Polls

Listen & Count polls allow you to set-up interactive polls and track how many times people respond with certain keywords.

Setting Up a Poll

In the Listen & Count polls area you can add new polls and edit existing ones. Polls have names, response tracking options, a poll question, start & end dates, a response option and a list of keywords that will be tracked. For each keyword you add, you can add aliases. Aliases are other words that count as responses for that same keyword.

For more details on setting up a Listen & Count Poll, read this blog post.

How Keyword Tracking Works

Responses which include the keywords you dictate are tracked and counted for your polls. On Twitter, keyword in replies to your Twitter messages are counted. SMS works similarly, as keywords mentioned in replies to your SMS number are counted. Website and mobile pages have widgets which show your polls question and allow readers to type in text responses. Responses with keywords are counted for your polls.

Date Ranges

Date ranges determine when keywords are counted. Keyword mentions and submissions outside of your set date range are not counted towards your polls. If you select "No Date Range (ongoing)", all keyword responses are counted.

Displaying Stats

Stats for each poll can be added to websites as widgets, allowing you to share results publicly. There is a Calendar Count Widget which shows results by day. There is also the Poll Count Widget which shows overall stats of your poll which can be displayed as a pie chart or column chart.

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