It is important to document your happenings in some way. Whether you are recording with an HD video camera or just snapping some photos with a digital camera, photos and videos from your past events and promotions can help draw people in for future happenings.
Promote New Events with Old Events
What does that mean? Well, chances are you have had your "Family Night" or "1/2 Price Wings" in the past. If you have taken pictures or even recorded any videos you can use that media to promote the event the next time you have it. For instance, the video you shot during 1/2 Price Wings night of everyone watching the game and easting and drinking is perfect for showing off what it is like at your event.
The next time you hold the same event, you can embed that video in the event you create and anyone who views the event can get a quick glimpse of exactly what it will be like. Seeing other people there, participating at your event will create excitement and help draw first time visitors in.
Use Media Sharing Sites
Taking advantage of sites like Flickr, YouTube and Vimeo can help you in a variety of ways. First, they give you a reliable, easy and flexible place to store your media. Plus, most media sharing sites are free. With your videos on YouTube, you can easily embed them anywhere you want, add more videos and create a strong presence on the world's leading video sharing site.
The media sharing sites can also help you with your search engine optimization. Having a video on YouTube called "Atlanta's Best Wings" can help drive your organization up ranking on that keyword.
Easily Share and Promote
YouTube videos are shared, sent and viewed by people all over the world. Having a stronger rich media presence on the web can help spread your organization. Additionally, it gives you more interactive and rich elements to use when promoting your happenings. Your YouTube video from the last time you held your event can easily be embedded onto any event in Squareberry, giving your events rich content to drive viewers into your real world location.
Original Source: http://squareberry.com/news/use-media-from-past-events-to-promote-future-events-tuesday-tip/
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